Aromatherapy, reinvented in Aotearoa

Every Breath Counts

Little rituals for a calmer mind.

The WhiffStick is a sleek, reusable aromatherapy inhaler β€” crafted with scientifically-backed essential oils to help you sleep, focus, settle your stomach, ease anxiety and step away from vaping. Natural, organic, and made to last.

🌿 100% recyclable packaging  Β·  πŸ’™ $1 from every sale to Gumboot Friday

Our Why

Born from a real problem in Aotearoa.

In 2021, more than a quarter of New Zealanders reported having poor mental health. We're a group of students who watched friends struggle β€” so we set out to reinvent the aromatherapy inhaler and destigmatise a tool that genuinely helps.

0 of NZ reported poor mental health (2021)
0 wellbeing areas our blends target
0 donated per WhiffStick to Gumboot Friday
0 of use from a single refill
🌱

Natural & organic

Ethically-sourced essential oils from PureNature NZ β€” effective first, and beautiful to breathe in.

♻️

Kind to the planet

Reusable, refillable and packaged in recyclable cardboard. Built to last over a year, not the bin.

πŸ’™

Giving back

$1 from every WhiffStick goes to the Mental Health Foundation's Gumboot Friday appeal.

The WhiffStick Range

One inhaler. Five ways to feel better.

Each blend is tuned to a moment in your day. Uncap, take a slow breath in, and let the oils do the rest.

The WhiffStick Original

The WhiffStick Original

Step away from vaping

A crisp citrus, sandalwood & peppermint hit to reach for instead of the vape.

CitrusSandalwoodPeppermint
Lock In

Lock In

Focus & clarity

Rosemary, peppermint & bergamot β€” the memory herbs β€” to help you get in the zone.

RosemaryBergamotPeppermint
The Ill Pill

The Ill Pill

Nausea & motion sickness

Ginger, peppermint & spearmint to settle a queasy stomach on the move.

GingerPeppermintSpearmint
Chillax

Chillax

Ease anxiety & stress

Ylang ylang, lemon & cinnamon bark for a slow, grounding exhale.

Ylang YlangLemonLavender
Sweet Dreams

Sweet Dreams

Wind down for sleep

Lavender, ylang ylang & warm vanilla to help you drift off, naturally.

LavenderYlang YlangVanilla
WhiffStick bundle

Mix & match

Build your set

  • 1 WhiffStick$20
  • Any 3$45
  • Any 5$75

Pricing shown for reference β€” refills keep each stick going for a year+.

The WhiffStick, refill oils and cardboard packaging
How it works

Sleek on the outside. Refillable on the inside.

  1. 1

    Uncap & breathe

    Hold the WhiffStick to your nose and take a slow, deep breath in. That's it.

  2. 2

    Carry it anywhere

    A discreet aluminium inhaler that slips into a pocket, bag or pencil case.

  3. 3

    Refill, don't replace

    When the scent fades, top up the wick with more oil. One stick lasts over a year.

Guided by Kaitiakitanga β€” guardianship of our environment. Recyclable packaging, long-life products and refills mean less waste heading to landfill.

Our Story

Built by students, for our whānau.

We're the Nosey Boys β€” a group of Year 13 students at KingsWay School who took part in the Young Enterprise Scheme. We noticed how many people around us were struggling with their wellbeing, so we set out to build something that could genuinely help.

Working alongside people with real expertise in aromatherapy, we developed and tested five essential-oil blends, designed sustainable packaging, and took the WhiffStick to market β€” all while staying true to our values.

Manaakitanga Β· Community Whanaungatanga Β· Kinship Kaitiakitanga Β· Guardianship Rangatiratanga Β· Self-determination
The Nosey Boys team outside KingsWay School The Nosey Boys β€” KingsWay School
Business Opportunity

A ready-to-run wellbeing brand β€” for sale.

The Nosey Boys journey is ready for its next owner. Everything you need to pick up and grow a purpose-driven aromatherapy brand is in place β€” brand, products, suppliers and proven traction.

What's included

  • The Nosey Boys brand, name & full graffiti logo suite
  • 5 market-tested recipes β€” the complete WhiffStick range
  • Established supplier relationships (PureNature NZ, ethically-sourced oils)
  • All packaging & product label design files
  • The website and noseyboys.com presence
  • Social media accounts & audience (Instagram, Facebook)
  • Proven traction β€” PledgeMe crowdfunding, live market sales & financials

Why it's a great venture

πŸš€

Turnkey. Recipes, designs and suppliers are done β€” start selling, not building.

πŸ’™

Purpose-driven. A genuine mental-wellbeing mission and charity partnership that customers connect with.

πŸ”

Repeat revenue. A refill model designed to bring customers back.

πŸ“ˆ

Room to grow. An online-first, scalable model in a growing wellness market.

Interested in acquiring Nosey Boys? We'd love to talk.

Enquire about buying the business
Get in touch

Let's talk.

Whether you're keen on the WhiffStick or interested in buying the business, drop us a line β€” we reply to every message.

oli@medwin.nz